Across the United States, nonprofits are facing some of the toughest times in recent memory. From shrinking budgets to rising costs and growing community needs, these organizations are so vital to our social fabric and are struggling to keep their doors open and their missions alive.
At ReputationUs (RepUs), we understand that while we can’t solve every challenge nonprofits face, we can help in one important area: protecting and strengthening their reputation.
That’s why, for November and December 2025, our firm is offering pro bono public relations and reputation management counsel to qualified 501(c)(3) organizations; as many as our schedules will allow.
If your nonprofit could benefit from expert guidance on media relations, reputation repair, crisis communications, or strategic messaging, we invite you to schedule a complimentary one-hour consultation with our team.
Contact us at Contact@ReputationUs.com to book your session.
The State of Nonprofits in 2025: By the Numbers
Recent data underscores the severity of the challenges facing America’s nonprofit community:
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36% of nonprofits ended 2024 with an operating deficit; the highest rate in a decade. (Nonprofit Finance Fund, NFF)
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47% report they do not have sufficient funds to deliver their programs and services in 2025/2026. (Forvis Mazars LLP)
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More than half (52%) have three months or less of cash on hand, and 18% have just one month or less. (NFF)
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65% are struggling with staffing shortages while 77% report increased demand for services. (Forvis Mazars LLP)
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85% expect demand to rise even further in 2025. (NFF)
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86% say inflation and high costs are significantly impacting operations and clients. (NFF)
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52% of federally funded nonprofits are facing instability amid funding cuts. (Bonterra)
These numbers tell a stark story, but they also highlight why reputation, trust, and communication are more critical than ever for nonprofits to sustain donor confidence and community support.
We’re Here to Help Where We Can
If your nonprofit needs guidance navigating a public relations challenge, improving stakeholder communications, or managing a reputation issue, we’re here to lend our expertise at no cost during the remainder of 2025.
Together, we can help you strengthen the trust and credibility that your mission deserves.
Contact ReputationUs today: Contact@ReputationUs.com








