Casey is ReputationUs’s founder and president. Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies. Boggs also managed accounts for two of the world’s largest public relations firms, Waggener Edstrom and Weber Shandwick. Clients included Microsoft, JP Morgan, Bank of America, Credit Suisse and Allstate. Boggs was also a broadcast buyer for the national advertising agency Hal Riney & Partners.
Jennifer Holzapfel-Hanson is a marketing communications writer and editor with more than 20 years of experience working across a variety of industries, with a core background in financial services. In addition to developing and editing content for RepUs, she works with the team to provide strategic planning and ad hoc support for clients seeking to enhance, protect and defend their valuable reputations. Concurrent to her career in marketing communications, Hanson has worked as a yoga instructor in Portland, Oregon for 10 years, becoming a well-known industry expert on health and well-being. Additionally, Hanson is heavily involved in nonprofit work as the recent Past President of the Docent Council at the Portland Art Museum.
Before joining ReputationUs, Hanson was a writer and independent consultant with LT Public Relations before it was acquired in 2017. At LTPR, she wrote and edited a broad range of public relations and crisis communications materials for national financial, health care and shipping organizations. Prior to joining LTPR, Hanson was a magazine editor with SmartMoney Custom Solutions, a division of Hearst Publishing in New York City, where she edited marketing publications for Ameriprise and T. Rowe Price. Before that she worked for Time Inc. Custom Publishing as an editor on NYSE Magazine, published for the New York Stock Exchange, and on Currencies, for Charter One Bank.
Judy Hutchison has an extensive background in financial services and client relationship management. Hutchison focuses on business development for ReputationUs, by cultivating partnerships with companies and nonprofits who seek to enhance, protect and defend their valuable reputations.
Before joining RepUs, Hutchison served as a Vice President at several regional and national commercial banks, an advisor for a large insurance and investment management firm, director of investor relations for an innovative nonprofit organization, and a recruiter for Oregon’s top-ranked MBA program. Her background working in these diverse business sectors found common ground in serving clients in the niches of professional firms and non-profit communities.
Hutchison has served on many nonprofit boards, committees and community organizations and has a deep track record in leadership and civic engagement. She has an MBA from Willamette University, a Bachelor of Science degree from the Wharton School of the University of Pennsylvania, and an Executive Certificate in Nonprofit Fund Development from the University of Notre Dame.
Michele Houck is a 25-year marketing and advertising veteran. In addition to working directly with clients on strategic planning goals, she is an agency leader who manages and motivates client account teams. She has a proven track record of success with global, entrepreneurial and local brands that engage government, B2C and B2B audiences. With ReputationUs, Houck partners with businesses and nonprofits to enhance protect and defend their valuable reputations with analytical assessments, strategic planning and any necessary ad hoc support.
Houck’s breadth of client strategic experience includes work with global technology, financial, health care and CPG. Her approach is to understand the business in order to align all engagement points to support business goals. Prior to her work in Advertising and Marketing, Houck was a lead negotiator with embassies and consulates on behalf of Fortune 100 companies seeking to do business abroad. She is a curious minded individual who has been a military brat, a band geek, a barrel racer, a beauty queen, a bartender, a bouncer, a floral arranger, and a mountain climber and is a very proud aunt.
Jeanie Lunsford-Batson has 25-years’ experience in communications, marketing and public relations. In her last three positions, she created communications departments from the ground up—focusing on corporate messaging, crisis communications, brand development and media relations.
As part of ReputationUs’s writing team, Jeanie supports both nonprofit and for-profit organizations as they plan to manage crises, build their reputations, and strengthen their brands.
Most recently she supported communications in health care, but has experience providing communication and marketing for public and private education, corporate distribution and finance. In Oregon for the past 15 years, Jeanie has extensive experience participating on state government committees, as well as volunteering for local non-profits.
