Our team of reputation management professionals partner with clients across the nation and the world to enhance, protect and defend reputations.
Casey is ReputationUs’s founder and president. Before forming ReputationUs, Casey was president of LT Public Relations, directing the strategic communications efforts for corporations, financial institutions and public sector clients. Prior to LTPR, Boggs served as public relations director at AIG, leading the public relations efforts of six affiliated companies. Boggs also managed accounts for two of the world’s largest public relations firms, Waggener Edstrom and Weber Shandwick. Clients included Microsoft, JP Morgan, Bank of America, Credit Suisse and Allstate. Boggs was also a broadcast buyer for the national advertising agency Hal Riney & Partners.
Michele Houck is a 25-year marketing and advertising veteran. In addition to working directly with clients on strategic planning goals, she is an agency leader who manages and motivates client account teams. She has a proven track record of success with global, entrepreneurial and local brands that engage government, B2C and B2B audiences. With ReputationUs, Houck partners with businesses and nonprofits to enhance protect and defend their valuable reputations with analytical assessments, strategic planning and any necessary ad hoc support.
Houck’s breadth of client strategic experience includes work with global technology, financial, health care and CPG. Her approach is to understand the business in order to align all engagement points to support business goals. Prior to her work in Advertising and Marketing, Houck was a lead negotiator with embassies and consulates on behalf of Fortune 100 companies seeking to do business abroad. She is a curious minded individual who has been a military brat, a band geek, a barrel racer, a beauty queen, a bartender, a bouncer, a floral arranger, and a mountain climber and is a very proud aunt.
Jennifer Holzapfel-Hanson is a marketing communications writer and editor with more than 20 years of experience working across a variety of industries, with a core background in financial services. In addition to developing and editing content for RepUs, she works with the team to provide strategic planning and ad hoc support for clients seeking to enhance, protect and defend their valuable reputations. Concurrent to her career in marketing communications, Hanson has worked as a yoga instructor in Portland, Oregon for 10 years, becoming a well-known industry expert on health and well-being. Additionally, Hanson is heavily involved in nonprofit work as the recent Past President of the Docent Council at the Portland Art Museum.
Before joining ReputationUs, Hanson was a writer and independent consultant with LT Public Relations before it was acquired in 2017. At LTPR, she wrote and edited a broad range of public relations and crisis communications materials for national financial, health care and shipping organizations. Prior to joining LTPR, Hanson was a magazine editor with SmartMoney Custom Solutions, a division of Hearst Publishing in New York City, where she edited marketing publications for Ameriprise and T. Rowe Price. Before that she worked for Time Inc. Custom Publishing as an editor on NYSE Magazine, published for the New York Stock Exchange, and on Currencies, for Charter One Bank.
Judy Hutchison has an extensive background in financial services and client relationship management. Hutchison focuses on business development for ReputationUs, by cultivating partnerships with companies and nonprofits who seek to enhance, protect and defend their valuable reputations.
Before joining RepUs, Hutchison served as a Vice President at several regional and national commercial banks, an advisor for a large insurance and investment management firm, director of investor relations for an innovative nonprofit organization, and a recruiter for Oregon’s top-ranked MBA program. Her background working in these diverse business sectors found common ground in serving clients in the niches of professional firms and non-profit communities.
Hutchison has served on many nonprofit boards, committees and community organizations and has a deep track record in leadership and civic engagement. She has an MBA from Willamette University, a Bachelor of Science degree from the Wharton School of the University of Pennsylvania, and an Executive Certificate in Nonprofit Fund Development from the University of Notre Dame.
After nearly two decades as a reporter, anchor and producer in print, radio and television journalism (specializing in business and health care reporting), Eileen Korey spent two decades leading organizational communications in health care and academia. She now focuses her communications counsel on helping individuals and organizations build and defend their reputations in the “court of public opinion.” She is a trusted advisor to CEO’s, Boards of Trustees, and organizational leadership, providing counsel that enhances image and strengthens brand. Eileen builds communications strategies and media relations teams, providing media training and preparing leadership for public presentations and media interviews that are both proactive in advancing brand and reactive to news and the management of difficult issues and crises.
Her role at RepUs is to immediately strategize and support clients facing reputation issues, including handling media scrutiny and social media engagement.
In her career, Eileen has helped organizations facing allegations of ethics violations, criminal misconduct, health and safety violations and labor disputes. She has dealt with crises involving senior leadership criminally indicted for taking bribes; the tragic death of a healthy patient in a clinical trial; the fatal crash of a medical helicopter; Title IX violations at a university; NCAA infractions threatening careers; and hospital and university presidents being removed from their positions by unhappy Boards of Trustees.
Eileen is a graduate of Princeton University, a member of the Press Club of Cleveland’s Journalism Hall of Fame, and the recipient of 6 EMMY awards.
Dean has spent more than 25 years spearheading strategic communications campaigns for leading and emerging consumer and technology companies nationally and around the globe.
He has worked at boutique PR agencies, mid-sized firms and large international agencies including Hill & Knowlton, Walt & Company, Benjamin Group and Weber Shandwick.
As an agency purist, Dean has had the opportunity to work with clients of all shapes and sizes. These include Snickers, Toshiba, Mentor Graphics, iStockphoto, Getty Images, Cycle Oregon, Cycle Greater Yellowstone, Trader Vic’s and many more.
As part of ReputationUs’s PR and reputation management team, Dean supports both nonprofit and for-profit organizations as they build their reputations, strengthen their brands and generate awareness.
Geoff Knapp offers more than 20 years of combined public relations, journalism, government relations, marketing and communications experience through a unique blend of sports, government, non-profit, education, entertainment, insurance and health fields. He has served on multiple boards and has overseen communications strategy for change management, crisis response, brand and reputation management. A credible counsel to leadership, Geoff offers strategies that integrate employee, external stakeholder and media communications.
His role at RepUs is to provide plan assessments and improvement strategies aimed at reputation management and brand recognition.
Knapp understands the importance of target audience identification and the need for solid evaluation metrics. He has experience facilitating large and small groups and has a penchant for creating environments conducive to open and productive dialogue deemed necessary for comprehensive communication development.
Longtime interested in cultural competency topics, Knapp has extensive training and has been recognized for his achievements in organizational committee work. He says that understanding different cultures is critical to reaching diverse audiences.
Knapp believes that humor and flexibility are keys to success and longevity. He is a graduate of Utica College of Syracuse University with a bachelor’s degree in public relations and journalism.
Kelli has worked in public relations for nearly two decades. She has extensive experience providing counsel, researching, planning, implementing and evaluating communication initiatives. Much of her crisis management experience comes managing stakeholder communication related to multi-fatality incidents in the wildland firefighting industry.
She proactively provides RepUs partner clients with timely, sound counsel on if, how and when to communicate to target audiences during a crisis.
She also has a wide breadth of experience in public sector, private industry and nonprofit work. Her 15 years of teaching experience at both the undergraduate and graduate level at the University of Oregon keeps her on the cutting edge of research and practice. Her particular areas of focus include digital strategy, media relations and crisis communications.
National Team Members
RepUs partnership with Stryker Munley Group
Tim is the president of Stryker-Munley Group, Silicon Valley.
Before founding the Silicon Valley office of Stryker-Munley Group, Tim founded and ran a successful PR firm for 20 years. Prior to that, Tim was director of corporate marketing for Apple, where he managed the company’s major consumer-focused corporate events and brand promotions. He has also held marketing roles at Autodesk, Alias|Wavefront, and Schlumberger.
The primary focus of Stryker-Munley Group – Silicon Valley is on technology, whether it’s applied in the context of a mobile app, recovering energy from an industrial process, solving pest control, connecting educators with kids, or providing a warning of an imminent earthquake. Clients have included Alphabet Energy, Biofiltro, Crop Enhancement, DreamFactory Software, Eyefi, Infoworks.io, Noesis Energy, Remind, Ricoh, and Seismic Warning Systems.
Our clients look to us to raise their profile in their target market and connect them with customers, partners, and investors. The Silicon Valley team of SMG is experienced and fluent in a wide range of technologies, including IT/enterprise technology, consumer technology, biotechnology, agricultural technology, medical technology, clean/energy technology, water technology, ad/marketing technology, education technology, and financial technology. We pride ourselves on maintaining a broad and current network of media contacts and influencers across these various industries, and securing coverage for our clients in strategic media that reaches and influences their target constituents.
Stryker-Munley Group Silicon Valley offers services that include: brand positioning and messaging, company and product launches, media relations, analyst relations, event support, thought leadership, brand storytelling, content creation and marketing, and social media management. We can also provide ancillary marketing services such as website design, video production, lead generation and cultivation, and digital marketing.
Mike Jamieson is the founder and managing director of Stryker-Munley Group.
Mike’s marketing experience spans more than 30 years in advertising where his agency, Jamieson Advertising, grew to regional prominence with Mike ultimately being tapped as one of the 40 under 40 executives to watch by New Jersey Business Magazine. Always at the forefront of technology, Mike started Jamieson-Jenkins Interactive when the internet was in its infancy.
In 1998, in a move to merge public relations, marketing and technology into one cohesive marketing and messaging engine, Mike founded Stryker-Munley Group.
Kevin Gould is the president of Stryker-Munley Group, Boston. Kevin helps global corporations, non-profits, technology start-ups, NGOs, trade associations and business coalitions deliver business results through strategic and integrated marketing communications.
Kevin provides senior leadership for SMG’s clients in the areas of strategy, message development, public affairs and issue advocacy, stakeholder engagement and relationship-building, media and community relations, Karma marketing and corporate social responsibility.
Rob Karwath is president of Stryker-Munley Group, Kansas City. Rob helps clients nationwide ranging from world-class medical centers to start-up businesses navigate the complex world of communications and messaging. He specializes in media relations, public relations, content development and crisis communications.
Rob began his career as a reporter at the Chicago Tribune, rising through the ranks to become business editor, general manager, product development director and innovation editor. Rob also founded and served as Managing Director of NORTHFORCE, an initiative to retain talented young professionals in northeast Minnesota and northwest Wisconsin by helping them find jobs.
Rosemaria DiBenedetto is the president of Stryker-Munley Group, Chicago.
A lifelong Illinois resident, Rosemaria DiBenedetto has a reputation both for her political acumen and her unique ability to create press for clients. As president of Stryker-Munley Group Chicago, LLC and president of Newsmakers, Inc. for the past twenty years, Rosemaria understands business operations, meeting client expectations, and producing results.
The media exposure she gets, has created publicity for clients on all levels of media—national, state and local. From labor negotiations to marketing and publicity, creating media strategy plans to coordinating press events, her experience runs the gamut. Rosemaria is a high-demand professional advising political clients and office holders on media presence and crisis management.
Rosemaria is described by many as highly energetic, professional, reliable, focused and results orientated. She is known for her ability to manage multiple projects simultaneously and motivate staff, colleagues, and teams to action.
Rosemaria served as the campaign manager for the Illinois Vision 20/20 initiative designed and sponsored by the largest education associations in Illinois. Vision 20/20’s goal is to fulfill the promise of public education to guarantee every student equal access to a quality education. She organized the Chicago and suburban media rollout and has assisted with other downstate media outlets as well.
Rosemaria has also been a consultant since July,2010 in two capacities for Illinois American Water (IAW), a wholly owned subsidiary of American Water. She serves as an external affairs consultant covering media requests and other projects for the entire Chicago Metro area. In addition, she has advised IAW on an eminent domain litigation filed by five municipalities.
For six years, Rosemaria served as the full-time press secretary for the 31,000-member Chicago Teachers Union, the third largest teachers union in the nation. In her press secretary capacity, she advised the union president on all media-related and communication matters, responded to all media inquiries, set up press conferences, handled crisis communications and participated in various projects including event planning, polling, teleconferences and member surveys. With the appointment of Arne Duncan as U.S. Education Secretary, Rosemaria’s media contacts grew beyond Chicago and Illinois and included many national and even international media outlets.
Early in her career, Rosemaria served as the director of community relations for Thornton Township, the largest township in Illinois. From 1994-1998, she supervised a staff of nine and was responsible for publicizing all township programs and services. As director, she generated a quarterly newsletter with a circulation of 70,000, prepared annual budgets, produced video programs for cable access and coordinated an annual legislative dinner. During her tenure, the township increased participation in programs, improved public awareness of services and greater visibility in the 17 township communities.
Rosemaria holds a Masters in Public and Social Administration from Brunel University near London, England, and a Bachelor of Arts in Political Science from DePaul University in Chicago. She also completed coursework through a study abroad program at the Il Centro Linguistico Italiano Dante Alighieri, Florence, Italy.
Rosemaria and her family reside in the southwest suburbs of Chicago.
David Thalberg is the president of Stryker-Munley Group, Los Angeles.
David Thalberg is a public relations agency veteran with more than 30 years experience in the field. Working at agencies ranging from boutique to multi-national, he has led and executed strategic communications programs for numerous vertical categories. These roles have included leadership positions as senior vice president of entertainment and technology divisions, as well as executive director roles overseeing complete agencies.
Although food + beverage is a personal (and professional) love, publishing has been the lynchpin for David’s work, and many of the programs he continues to develop. Today, he consults on many aspects of publishing; with corporate leaders ready to support their brands through a new book; to self-guide authors looking for new resources to publish; and with traditional publishers and authors ready to break out of a niche and reach broader audiences and create new revenue streams.
David is a graduate of Ithaca College and is an active alumnus, working with various committees to promote school programming, as well as advising current students. Since moving to California, David has also mentored students at California State University Fullerton as well as the CSUF Incubator. He is a new member of Book Publicists of Southern California, and Publishers + Writers of San Diego/Orange County.
David lives in Newport Beach, CA with his wife and two daughters, after spending the majority of his career in New York City. Having brought his “New York Attitude” with him, (along with his avid love for New York sports teams), he does continually remind the Los Angelenos that when he says he’s a “Giants” fan, he is speaking of the New York Football Giants!
Jennifer is the president of the Stryker-Munley Group, Sacramento and Stryker-Munley Group, Lake Tahoe
As the leader of the Sacramento office, and new Lake Tahoe presence, Jennifer’s experience ranges from advising clients on corporate branding and marketing strategies, to implementing large-scale community relations, philanthropic, public information, public involvement, and awareness programs. She is particularly adept at identifying target audiences and messaging, as well as conducting results-oriented programs on behalf of clients.
Jennifer’s experience includes work on behalf of companies in the high tech, biotech, investment services, healthcare, insurance, development and entertainment industries, among others. Jennifer has helped facilitate local, statewide, and global public information campaigns publicizing issues ranging from land use/development, health, education, and social justice, to public infrastructure, capital improvement, and transportation. Jennifer’s wide array of expertise also includes facilitating community visioning and planning processes for local governments and jurisdictions.
Jennifer is committed to the advancement of women’s issues and women in business, and is a member of the National Association of Professional Women.
As a founding board member of 3Strands Global Foundation, an organization dedicated to ending human trafficking, Jennifer is committed to increasing awareness about the issue globally. Jennifer has garnered the support and interest of artists, entertainers, businesses, and thought leaders around the world to create a world free from slavery.
Whether she’s advising clients about their organization’s cause marketing and philanthropic efforts or lending her time and talent to their marketing strategy, Jennifer is passionate about supporting causes within her community. Jennifer was a founding member and vice-chair of Hope Productions Foundation and its annual Walk ‘N Rock fundraiser to fund and resource children’s charities, and is a former president, marketing chair and Western delegate for the American Heart Association.
Jennifer holds a B.A. in Organizational Communications from California State University, Sacramento, and a Master’s in Public Administration.