Today we examine what critical role public relations and reputation management plays in cyber attack scenarios—before, during, and after the cyber incident. Last week’s Wood County ransomware attack put a spotlight on how the escalation of such an attack can have costly reputational damages. See video. To address such cyber attacks, ReputationUs provides this simple…
SACRAMENTO, CA, March 30, 2021– The Western Bankers Association (WBA) has updated and elevated its Incident Response Program (IRP) to address the steady increase in cyberattacks since the COVID19 pandemic. The IRP is designed to help member banks prepare for and mitigate against recent cyber incidents. The IRP team consists of multiple cybersecurity disciplines to…
No matter how sophisticated your technology may be, it’s not IF a cyber-attack will occur, but WHEN. How your organization responds before, during and after an incident will likely impact public perception and either strengthen or weaken trust with your target audience. In a recent study conducted by ReputationUs (RepUs) and DHM Research during Cybersecurity Awareness Month (every…
