Training Day: ReputationUs Message Unity Training
Is communication (or lack thereof) one of your company’s biggest issues? Is there inconsistency on what’s being said to staff, customers and the public? If you asked five different executives…
Service Spotlight: Reputation Audit…What? Why?
Brand is what you say about yourself. Reputation is what others say (or don’t say) about you. Are you listening? Casey Boggs President / ReputationUs We invite you to explore…
Apply for the 2021 Nonprofit Reputation Program (Free for NAO members)
An organization’s reputation is critical and must be managed effectively and proactively. For nonprofits, it’s no different and may be even more important today, given the ongoing health, social, and economic…
ReputationU Classes Now Available
Protect Your Company’s Image ReputationUs’s e-Learning program, ReputationU, is now available to executives. The Protector Pro course offers certification in reputation management and crisis response to protect your brand and…
“Repulations”… A New Public Relations Paradigm
“Public relations” dates back to the Revolutionary War, with strategies and tactics used to bolster patriot involvement in the Boston Tea Party. President Thomas Jefferson first used the term in…
The COVID-19 Crisis Marathon. A Step-By-Step, Mile-By-Mile Strategy When the Finish Line Keeps Moving
COVID-19…The crisis that just won’t go away. Most businesses and nonprofits have endured through the first sprint of this pandemic by utilizing their newly created crisis task force, dusting off…
Oregon Nonprofits: Friday (11/22) Is Nomination Deadline Day for the Nonprofit Reputation Program
Nonprofit Reputation Program Friday, November 22 @ 6:00 pm PT is the deadline to nominate a nonprofit in Oregon for the ReputationUs (RepUs) and Nonprofit Association of Oregon’s (NAO) “Nonprofit…
M&A Strategy: Communications and Safeguarding Reputations
Clear, concise and consistent communications are fundamental elements of a successful merger. “To merge, or not to merge.” That is the question that companies often discreetly ask. These undisclosed, perhaps…
2020: The Year of the Reputation
Hey executives! It’s July 2019. Next year is less than six months away. Your organization is already planning for the year ahead and putting together a 2020 vision (yes, pun…
2019 Corporate Crises: Failure To Plan Is Planning to Fail
Already in 2019, corporate crises appear to be increasing and getting nastier than 2018. According to The Holmes Report, last year brought an increasing penchant for corporate scandals. This year…
