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Category Archives: Reputation

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Investing in Corporate Reputation Via Responsible, ESG Investing

ReputationBy Reputation UsJanuary 3, 2020

Although socially responsible investing has been popular for decades, investors have shifted their focus significantly. Rather than simply steering clear of companies doing wrong by avoiding “sin stocks,” investors and…

…And The Recipient of the 2020 Nonprofit Reputation Program is…

Nonprofit Support, ReputationBy Reputation UsNovember 26, 2019

…Camp Fire Central Oregon! That’s right, the Nonprofit Reputation Program random drawing of eligible nominees was conducted on Tuesday (11/26) by ReputationUs and the Nonprofit Association of Oregon (NAO), and…

Oregon Nonprofits: Friday (11/22) Is Nomination Deadline Day for the Nonprofit Reputation Program

Nonprofit Support, ReputationBy Reputation UsNovember 18, 2019

Nonprofit Reputation Program Friday, November 22 @ 6:00 pm PT is the deadline to nominate a nonprofit in Oregon for the ReputationUs (RepUs) and Nonprofit Association of Oregon’s (NAO) “Nonprofit…

The Chief Reputation Officer (CRO): A New Seat At The C-Suite Table

ReputationBy Reputation UsNovember 3, 2019

Having a favorable reputation has been proven financially valuable and overall critical to an organization. Statistics from our 2019 survey on the Importance of Corporate Reputation quantify this. 93 percent…

New Study Reveals Impact of Cyberattacks on Consumer Confidence, Corporate Reputation

Cyber Security, ReputationBy Reputation UsOctober 7, 2019

Consumers trust banks/credit unions, private companies and health care providers most to handle personal information; Organizations face adverse consequences if a cyber incident is mishandled PORTLAND, Ore., October 7, 2019…

Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Crisis Management, ReputationBy Reputation UsSeptember 25, 2019

Originally published in the Credit Union Times on September 13, 2019 A crisis that strikes a credit union makes for colorful and familiar headlines these days, from embezzlements to cybersecurity.…

Linking Cybersecurity and Corporate Reputation. Survey Results Coming Soon!

Cyber Security, ReputationBy Reputation UsSeptember 11, 2019

In the coming weeks, RepUs and DHM Research will nationally unveil the results of the first of its kind survey that links the impact cyber attacks have on corporations’ reputation.…

Reputation and Crisis Management: “Trust Me On The Sunscreen”

Crisis Management, ReputationBy Reputation UsAugust 28, 2019

Wear. Sunscreen. Twenty-two years ago Kurt Vonnegut’s commencement speech that was later made into a hit song led with this advice: “If I could offer you only one tip for…

A Reputational Look at Cyber Security’s “Zero Trust”

Cyber Security, ReputationBy Casey BoggsJuly 29, 2019

There’s an irony in having a reputation management firm address the cyber security trend, “Zero Trust.” While we advocate the importance of trust to bolster a company’s reputation, we conversely…

M&A Strategy: Communications and Safeguarding Reputations

ReputationBy Casey BoggsJuly 17, 2019

Clear, concise and consistent communications are fundamental elements of a successful merger. “To merge, or not to merge.” That is the question that companies often discreetly ask. These undisclosed, perhaps…

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