…And The Recipient of the 2020 Nonprofit Reputation Program is…

…Camp Fire Central Oregon! That’s right, the Nonprofit Reputation Program random drawing of eligible nominees was conducted on Tuesday (11/26) by ReputationUs and the Nonprofit Association of Oregon (NAO), and we’re pleased to announce that Camp Fire Central Oregon is the recipient of six months of pro bono reputation management services in 2020. See drawing…

Oregon Nonprofits: Friday (11/22) Is Nomination Deadline Day for the Nonprofit Reputation Program

Nonprofit Reputation Program Friday, November 22 @ 6:00 pm PT is the deadline to nominate a nonprofit in Oregon for the ReputationUs (RepUs) and Nonprofit Association of Oregon’s (NAO) “Nonprofit Reputation Program.” Click here to nominate. In partnership with the NAO, RepUs is offering one NAO Nonprofit Member with six-months of pro bono reputation management support…

Manage Your Reputation After a Fraud or Scandal: Tips For Handling the Media and Public Backlash

Originally published in the Credit Union Times on September 13, 2019 A crisis that strikes a credit union makes for colorful and familiar headlines these days, from embezzlements to cybersecurity. For media reporters, there is an unspoken adage, “If it bleeds, it leads.” The media goes for “the story” in order to capture the attention…

2020: The Year of the Reputation

Hey executives! It’s July 2019. Next year is less than six months away. Your organization is already planning for the year ahead and putting together a 2020 vision (yes, pun intended). QUESTIONS: Is corporate reputation a focus for your organization in 2020? Is what employees, customers, prospective customers, media and social influencers say about you…

ReputationUs’ Casey Boggs Speaks at PRSA’s CommCon 2019

On May 3, 2019, ReputationUs president, Casey Boggs, presented at PRSA’s CommCon 2019. This year’s conference theme, “Communicating Through Chaos” proved ideal for Casey’s presentation, “Reputation Management: How to Enhance, Advance and Protect Your Corporate Reputation in Today’s Critical Environment.” PRSA attendees were provide insights and “how to” actions into reputation management, including: Identifying Reputation Vulnerabilities…

Enhancing Nonprofit Reputation: Four Keys to improve bonds between nonprofits and corporations

Published by the Nonprofit Association of Oregon on May 1, 2019 Authored by Casey Boggs, ReputationUs Successful nonprofits certainly recognize that partnerships are important. But recently, the importance of corporations working with nonprofits has been proven to successfully enhance a company’s reputation. Nonprofits that work to leverage this information can help support their own organization—and…

LISTEN UP! How Listening Reveals and Strengthens Reputation

Listening (not talking) to staff, recruits, customers and public leads businesses to problem identification and problem solving—while enhancing reputation The art of listening is a common trait that successful organizations—and the leaders within them—generally recognize as important. Listening is a full-contact sport that requires a great deal of energy—you have to hear, see, comprehend and…

“The Wolf” (Pulp Fiction) – An Example of Crisis Management?

There is no universally approved or formal title for professionals who perform immediate crisis support. Often used titles include “PR Pros” or “PR guy or gal,” or generally speaking, “Crisis people” (e.g., “Wells Fargo‘s PR people were spinning this crisis into a positive for the bank.”). The label “spin doctors” is one that makes us negatively cringe.…